The generational background greatly influence in people’s communication as a result of their unique characteristic of their generation which has been discussed here in this article in detail with the referencing of relevant literature which would definitely favour to the management to deal the employees according to the differences in the generations and assist them to stop further confrontation, misunderstanding in the working environment.
Under this review on the literature of Demography, I would like to discuss the workforce generations who are the focus of this study. They are Traditionals, Baby Boomers, Generation X, Generation Y and Generation Z (Johnston, 2010). They have been defined by the previous research by various people on the study of generations. I would like to point out some important key information from their quotation herewith first.
According to the statement of Bennet et at (2012) there are generations who are having different values, morals, dreams, desire, ambition, and style of working. Each generation has been influenced by wars, social events, technological breakthroughs, etc. Therefore, It is very important to know their characteristics and behaviours which influence the organizational behavior through the individual, group and structure of the behavior of the organizations.
Age Period of the Demographies:
The traditionalists are the one who was born between 1909 and 1945. The Baby Boomers are the generation who was born between 1946 to 1964. They are about 40% of the current workforce (McDonald 2008, p. 63). Generation X are born between 1965 to 1978, and Generation Y is considered to be the generation between 1979 to 1996 (Johnston 2010). The meanwhile the Generation Zers refers to those who was born between 2000 to 2020. According to McDonald (2008, p. 62) notes, the differences between the generations are deeper. Through this review I will discuss each of these generations in detail, based upon the current literature.
Traditionals:
This generation is called as Silent Generation or the Veterans who were the employees and retired people, born between 1922 to 1945. Most of them had retired already or died too. Some of them still continue their service in some organizations and re-entered too. They are working as executive leaders in the organizations. (“The Traditional Generation”, n.d.). These traditionals had played a major role and helped to develop the space research and invented many vaccines for the diseases such as Polio, Tuberculosis, Tetanus, and Whooping Cough etc. This is the generation had big contribution for Equality through Civil Rights Movements.
The values of this generation are to be noted as discipline, strictly follow rules and having belief in logic and loyalty to the working place. They have unique style of work in uniformity and consistency and focus more on hierarchical organizational environment.
Baby Boomers:
Baby Boomers are ambitious, hardworking and competitive individuals in their working environment (Johnston, 2010; McDonald 2008, p. 63). They are more loyal to the organization and more reliable than the younger generations. (Dychtwald and Baxter 2007, p. 327). McDonald (2008, p. 63) pointed out that even though many of them are going to the age of retirement, they are still working in the organizations, because they are in the position of senior leadership level. They are mostly in higher level position in the organizations. They are more experienced and would like to continue to work too. But, they don’t like more advancement. They have a high value on job security and accessing resources. They are more committed in their work place. They tend to turn down promotional opportunities much because they want to continue their job. (D’Amato and Herzfeldt 2008).
Baby boomers are born and influenced by world war II heroes. They are against traditional norms but follow the traditional work ethics and they think that the work should be meaningful and they also value the relationship building in the work place.
Generation X:
Generation X are born between 1965 to 1978. They were much influenced by Iranian hostage problem, the Iran Contra Scandal, the introduction of HIV / AIDS diseases and oral contraceptive pills, the oil crisis on in 1973, and the introduction of computers and Internet, the cold war . (Dries et al. 2008; Crumpacker and Crumpacker 2007; Weingarten 2009).
Generation X workers are highly responsible workers and they are more accountable on the work. They want a fair compensation as a motivation to the job done at work. They expect more personal recognition to the work done by them comparing to Baby Boomers. In 1980,Generation X entered into the workforce at the time world economy was on downturn. Therefore, they were also loyal to the particular organization and work sincerely with commitment to their organization. They were also motivated by interesting and meaningful work at their organization. Generation X workers are much focus on creating amazing outcomes for their organization. At the same time they are much more responsive to particular leader than the company. As a result they don’t continue to work in one place. They also don’t value the micromanagement too. (Johns 2003)
Generation Y:
Generation Y is considered to be the generation between 1979 to 1996 (Johnston 2010). They are much motivated by Salary. They want to have more free time. They are more interested in maintaining their work life balance ever. (Barford and Hester 2011, p. 75). Generation Yers are more positive and idealistic and inclined to value tradition like Baby Boomers. They also have more strong sense of morality and civic mindset. Generation Yers are mostly highly educate and comfortable with technology (also refer to Ferri-Reed 2010, p. 32), but they are less independent generation. They are also much competitive too. Reisenwitz and Iyer (2009, p. 92)
Generation Yers are also very good at multi tasking and technologically savvy too. They like more team work and to have an engagement intellectually in their working environment. They also want to maintain a work life balance too. They don’t want to work long hours at work. They are multi taskers and changing their job is their part of their daily routine. They are focus on personal fulfillment too.
Generation Z:
Generation Zers refers to those who was born between 2000 to 2020. They came after Generation Y. This generation starts to enter into workforce now. They have a high value on their education and much worried about their future careers and have a high hopes in changing the world as a better place ever. They are completely native to digital era. They have a strong multi tasking skills as a result of their technological expertise. They want to be more self starters and entrepreneur too. This generation is also known as “silent” generation due to the ruling of world technology. They are also called as iGeneration. They take internet for granted and social media such as Face book, twitter, whatsup, viber and google as their community. They are much familiar with people through online cyber space more. They don’t want to have personal meeting with their friends for relationship. They use only website as the medium for maintaining relationship much. They consider living with others as invasion of their space. They have a different interpersonal skills from other generation. They have lack of interpersonal skill which are needed to relate to individual. (Generation Z Characteristics, 2007).
Reference:
Robbins, S. and Judge, T. (2013) Organizational behaviour, Johanneshov: MTM
academia.edu (2019), academia’s official website [online], available at :https://www.academia.edu/36759175/The_Employees_of_Baby_Boomers_Generation_Generation_X_Generation_Y_and_Generation_Z_in_Selected_Czech_Corporations_as_Conceivers_of_Development_and_Competitiveness_in_their_Corporation(Accessed on 25th of April 2020)
axerosolutions.com (2023), axerosolution’s official blog [online], available at: https://axerosolutions.com/blogs/timeisenhauer/pulse/302/14-foolproof-tips-for-managing-generational-age-gap-in-the-workplace (Accessed on 25th of April 2020)




